Klara Cosmetics at Salon Melbourne 2014

March 25th, 2014

Salon Melbourne 2014 was organised at the Melbourne Convention and Exhibition Centre, on Sunday, 23rd March and Monday, 24th March. It was my first time at the event, and I must admit that it was one of the spectacular events I have ever witnessed. Although Salon Melbourne has just completed its fifth year, and I did hear about it in the past, I never attended one. But this year, I had been invited to blog for Klara Cosmetics and I am so glad I accepted the invitation. To read more about the event and my experience – click here.

The first thing I had noticed after entering the Melbourne Convention and Exhibition Centre was the really long queue at the Registration desk. It was a Monday and I wasn’t expecting a crowd. All these pretty girls had queued up early to get entry to the event. Luckily, my entry was already organised by Klara Cosmetics and I got a badge with my name on it. Emma, the PR and Events Assistant for Klara Cosmetics (KC), escorted me to the KC booth.

My Badge|Klara Cosmetics at Salon Melbourne 2014

My Badge|Klara Cosmetics at Salon Melbourne 2014

The booth looked nothing like I had imagined. It was not any normal trade show/expo kiosk, but looked like a full-fledged high end store. The products were on display on two stations, and had the lovely girls from KC assist the buzzing customers and beauty enthusiasts.

Klara Cosmetics at Salon Melbourne 2014

Klara Cosmetics at Salon Melbourne 2014

 

Klara Cosmetics at Salon Melbourne 2014

Klara Cosmetics at Salon Melbourne 2014

 

Klara Cosmetics at Salon Melbourne 2014

Klara Cosmetics at Salon Melbourne 2014

Klara Cosmetics at Salon Melbourne 2014

The booth had its own mini stage where the models were getting make up done, for all to see. And there were many makeup corners where customer could get their makeup done by the resident expert makeup artists. I was introduced to the girls at the counter, and also Angela MUA who was going to do my makeup. The two female models were Oh! So pretty!! They very patiently got their makeup done with looks that are in-trend and right off the fashion runways, while scores of beauty students watched on. I took heaps of photos of the models while getting their makeup done.

The lovely girls at the booth|Klara Cosmetics at Salon Melbourne 2014

The lovely girls at the booth|Klara Cosmetics at Salon Melbourne 2014

Model while getting her makeup done|Klara Cosmetics at Salon Melbourne 2014

 

After makeup|Klara Cosmetics at Salon Melbourne 2014

After makeup|Klara Cosmetics at Salon Melbourne 2014

Makeup in progress for a model|Klara Cosmetics at Salon Melbourne 2014

The look|Klara Cosmetics at Salon Melbourne 2014

The look|Klara Cosmetics at Salon Melbourne 2014

But, there was someone else who was getting more attention than the girls. It was a couple of drool-worthy shirtless male models!! Yes, Klara Cosmetics had their own resident eye candy. The boys got passers-by to try on the kiss proof lips (more on this later), and if lucky, to paint on their chiselled bodies. They were definitely a hit – and I think it is because of the Kiss Proof Lips!!

Kiss Proof Lips on a male model|Klara Cosmetics at Salon Melbourne 2014

Kiss Proof Lips on a male model|Klara Cosmetics at Salon Melbourne 2014

Convinced you need the Kiss Proof Lips?! |Klara Cosmetics at Salon Melbourne 2014

The makeup artists doing the makeup on the day were really talented. Amazing looks were created so effortlessly. I am sure I would have to practice ‘n’ number of times before I even remotely try to recreate one. The brush strokes, the colour combinations – everything worked so well together. And this has to be attributed to the super pigmented products from Klara Cosmetics. All KC products are superior quality cosmetics made with 100% colour pigmentation. The wide product and colour range, the pigmentation and quality will get you hooked on to them instantly.

 

Tools of the trade |Klara Cosmetics at Salon Melbourne 2014

Tools of the trade |Klara Cosmetics at Salon Melbourne 2014

More photos of the models |Klara Cosmetics at Salon Melbourne 2014

 

More photos of the models |Klara Cosmetics at Salon Melbourne 2014

More photos of the models |Klara Cosmetics at Salon Melbourne 2014

Fun with Kiss Proof Lips |Klara Cosmetics at Salon Melbourne 2014

Fun with Kiss Proof Lips |Klara Cosmetics at Salon Melbourne 2014

Fun with Kiss Proof Lips |Klara Cosmetics at Salon Melbourne 2014

I have tried the Kiss Proof Lips a few months ago, and have ever since been addicted to the range.  I profess, to whoever cares to listen, how the Kiss Proof Lips is my Holy Grail lip product. The lip stain stains like no other lip product – and I have tried a fair share being a beauty blogger. I love them so much that I had stocked up on them at the Salon Melbourne (who can resist buying their favourite products especially when available with a discount!!). Their eyeshadows are amazing too, and the colour range is any makeup enthusiast’s dream come true (Read my full review on eyeshadows here)

Kiss Proof Lips |Klara Cosmetics at Salon Melbourne 2014

Kiss Proof Lips |Klara Cosmetics at Salon Melbourne 2014

The booth had all their products on display, and it was quite apparent that KC booth was one of the popular ones at the event. People were eagerly lining up at the booth to try the products, stock up on them, or get a MUA to demonstrate on them. Kiss Proof Lips was obviously their star product of the day, but others were flying out too – their makeup brushes, Zero Pores Primer, Multi Colour Dazzle, CC Cream (I love this one), and eyeshadows among others.

 

A customer trying the products |Klara Cosmetics at Salon Melbourne 2014

A customer trying the products |Klara Cosmetics at Salon Melbourne 2014

I was offered to get my makeup done by the amazing Angela MUA. I was pretty nervous to go up on the mini stage and get made up while people would stare at me. Of course they wouldn’t be staring at me, but the creative talent of the MUA. However, I was quickly put at easy by Angela – she was really friendly and warm.  I quickly got comfortable, and the magic began. The look that was tried on me was something Angela had tried for L’Oreal Fashion Week and straight off the New York runway. It is called ‘Pretty Tomboy’ with bold eyebrows, no mascara and eyeliner, deep pinks and plums for lips and eyes. It is a fusion between a masculine and feminine look.  While I would have stayed away from anything that says ‘tomboy’ (I’m a girly girl!), I decided to go for it. Angela talked me through the makeup application process while doing my makeup, and gave me heaps of tips and tricks. Once done, I couldn’t wait to look into the mirror – and whoa! I totally loved it!! It was pure perfection.

Products used for my look|Klara Cosmetics at Salon Melbourne 2014

Products used for my look|Klara Cosmetics at Salon Melbourne 2014

'Pretty Tomboy'|Klara Cosmetics at Salon Melbourne 2014

The highlight of the day for me was meeting Klara Sabotkoski, the visionary founder of the makeup line. She is a warm person, and her passion for the products and her makeup line was quite evident. One could catch on the excitement and zeal just by talking to her for a few minutes. She also did some demonstrations on the runway stage. And did I mention that she looks really beautiful!?

 

Klara and me|Klara Cosmetics at Salon Melbourne 2014

Klara and me|Klara Cosmetics at Salon Melbourne 2014

Models with Klara|Klara Cosmetics at Salon Melbourne 2014

Models with Klara|Klara Cosmetics at Salon Melbourne 2014

Klara talks!|Klara Cosmetics at Salon Melbourne 2014

To sum up – the time spent at the Klara Cosmetics counter talking to the makeup artists, getting a makeover, taking lots of photos, drooling at the hot male models, admiring the pretty female models, swatching the amazing products and of course meeting with Klara – it was an amazing experience. I loved meeting all the lovely people, and to be associated with a brand I truly believe in.

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